Partner management without the chaos.
The AI partner management platform for lean teams. Portal, deal registration, commissions and payouts, synced to your CRM.
4.9 rated on G2
- 7-day free trial
- No credit card
- Unlimited partners
- 2,000+
- partner programs run on Partner.io
- 4.9
- rated on G2
“After evaluating several solutions for our partnership programme, we chose Partner.io and have been delighted with the results. Since implementation, we've seen a 40% increase in sales attributable to the platform, making it a key driver of our commercial growth.”

One platform for the whole partner program. Recruit, onboard, track, pay and train partners from one admin app, with a portal on your domain and your CRM kept in sync.
See the portalA partner program shouldn't run on one person's memory. When partners live in a spreadsheet, referrals arrive by email and commission is worked out at month end, someone has to hold it all together.
Referrals that arrive by email
How leads are trackedWithoutThree weeks later nobody can say who owns the lead, what stage it is at, or what the partner was promised.
With
Partner.ioEvery referral lands in one list with a partner, a rep, a status and a timeline, and syncs to your CRM with the attribution attached.
Hawk DigitalBrightline Agency · Priya RamanApproved· synced to HubSpotPartners asking for updates
What partners seeWithoutThey message you because they have no way to see what is happening with the leads they sent.
With
Partner.ioPartners open their portal and see each lead's status, the commission on it and the conversation. The question answers itself.
Fjord AnalyticsApproved· pending commission$950.00· 2 messagesMonth-end commission maths
How payouts workWithoutCommission is worked out by hand from a spreadsheet, then defended to the partner.
With
Partner.ioCommission is calculated from revenue you record, approved by you or by a rule, and paid through Stripe with the invoice attached.
$1,425.0015% of $9,500ApprovedInvoice Oct 01Paid via StripeOnboarding that needs chasing
How Flows run itWithoutNew partners sign up, then have to be nudged through the agreement, the onboarding steps and the first referral.
With
Partner.ioFlows send the welcome, wait, nudge and create the kickoff task for your team. Partners who go quiet trigger a follow-up.
Partner approvedWelcome emailwait 3 daysKickoff task
The system that runs your partner program. Leads land with a partner attached, commission calculates itself, and the follow-ups go out without you.
Partners in by this afternoon.
An application form on your domain, approval by hand or by rule, and a branded portal partners open from a link in their email.
Dashboard. What a partner sees on your domain: their leads, revenue and commissions. Watch a lead being referred.
| Referred At ⇅ | Lead Name | Partner Rep | Status | Commissions Paid | Commissions Pending | Revenue | Deal Value |
|---|---|---|---|---|---|---|---|
| Aug 12, 2026 | Hawk Digital | Priya Raman | Won | $1,800.00 | $0.00 | $18,000.00 | $18,000.00 |
| Aug 28, 2026 | Fjord Analytics | Priya Raman | Approved | $0.00 | $950.00 | $0.00 | $9,500.00 |
| Sep 03, 2026 | Lumen Health | Marcus Lee | In Review | $0.00 | $0.00 | $0.00 | - |
| Sep 01, 2026 | Atlas Logistics | Marcus Lee | Approved | $0.00 | $2,400.00 | $12,000.00 | $24,000.00 |
The only partner platform you can run from Claude. Log referrals, approve commissions and brief yourself on any partner without opening the app. No other PRM does this yet.
- Things people ask
- “Log a referral from Bramble Health for Acme Corp, roughly $40k a year.”“Which partners went quiet in August?”“Approve every commission under $250 waiting on me.”“Who can intro me to Meridian Labs?”
- Partner since
- Mar 2024 · Gold since Aug 2026
- All-time
- 41 referrals · 27 won · $214,600 closed
- Commissions
- $19,840 paid · $2,600 pending
- Waiting on you
- 2 referrals pending approval since Tuesday
Suggest you approve the two referrals before you speak.
Live from day one. Connect HubSpot, Pipedrive or Salesforce and every referred lead lands in your CRM with the partner attached.
Revenue comes back the other way to pay commission.
See integrationsPartner submits a lead
Lead / Contact
Deal registration approved
Opportunity
Partner, program and tier
Any custom property
Partner sees stage and owner
Stage, owner, next step
Commission calculated
Amount
Any object, any field, standard or custom.
Most teams are live within the hour.
- Agreements e-signed first.Partners sign the right agreement before their first referral. New terms force a re-sign.
- Tax forms on file.Stored in the Partner Room alongside the signed agreement, locked to that partner.
- An invoice on every payout.Self-billed, with the commission, the trigger and the lead on it, filed in their portal.
- Every approval recorded.Who approved what and why, for applications, referrals, commissions and invoices.
- CRM sync, both ways.Leads to HubSpot, Pipedrive or Salesforce with the partner on; status and revenue back.
Find the partner who can open the account. Type the company you want to win and see the partners most likely to have a relationship there, ranked with the signals behind each one.
- Already a partner
- One click creates the lead for them, so they earn commission on the introduction.
- Not a partner yet
- The company and its contact go straight to your recruitment pipeline.
- Inside HubSpot
- The partner card on a HubSpot record shows the same recommendations for that account.
5 partners already inside
Maya ChenBrightline ConsultingRuns their CRM rollout
Priya NairNair & Co AdvisoryAdvises the CFO
Tomás RiveraRivera DigitalAgency of record
Jonas WeberWeber IntegrationsBuilt their data stack
Aisha BelloNorthstar PartnersReferred 3 deals to them
Your whole stack, connected. HubSpot, Pipedrive, Salesforce, Slack, Shopify and Stripe, and your own systems through the API.
See all integrationsAPI. Webhooks. MCP. Build anything on Partner.io.
View docs- REST API
- Create and update partners, partner reps, leads, payments and rewards from your own systems. Documented with OpenAPI.
- Webhooks
- Subscribe to lead, contact, partner, partner rep and event attendee events with HMAC-signed payloads.
- MCP server
- Connect Claude, ChatGPT or Cursor to your program through the Partner.io MCP server with OAuth and 40+ tools.
- Embeddable widgets
- Partner directory, application form, register-and-refer form and event calendar, styled to your site.
One program, or several, without a separate tool for each
Run referral, reseller, agency and technology partners side by side, each on their own tier, agreement and path to revenue.
- Referral partners
- Refer leads with your form or a tracked link. Paid a percentage when revenue is recorded.
- Reseller and channel partners
- Register deals they are working, move them through stages, and get paid on close.
- Agencies and consultants
- Their own portal login per rep, quick-refer pages, and a public directory listing.
- Technology and integration partners
- Account mapping to find shared customers, and Deal Surround to find warm paths into target accounts.
- Affiliates and creators
- Tracked links, Stripe promo codes they generate themselves, and self-billed invoices.
- Sub-partners
- A parent partner earns on the commissions of the partners beneath it, in programs that use it.
- B2B SaaS
- Shopify app developers
- Fintech and payments
- MSPs and IT resellers
- Cybersecurity vendors
- E-commerce technology
Learn as you grow. Guides on running a partner program, from the first referral to payouts.
View all- Partner.io vs Introw: Headless PRM or a Partner Portal?
Partner.io vs Introw compared on partner experience, CRM fit, training, payouts, AI and pricing, so you can decide where your partner program should live.
- The Modern Revenue Stack: Where Partner.io Fits (and Why Nothing Else Does)
Every tool in the modern revenue stack is built for people on your payroll. Partners aren't. Here's the layer they need, and the four-part test any tool must pass to own it.
- Partner.io vs Journeybee: Which PRM Costs Less to Run?
Partner.io vs Journeybee compared on real monthly cost, add-on modules, partner experience, training and setup, so you can price the full bill before you choose.
- Partner.io vs ZINFI: Which PRM Fits a SaaS Partner Program?
Partner.io vs ZINFI compared on pricing, setup fees, commissions, payouts and launch time, so you can pick the PRM your SaaS partner program will actually use.
Trusted by partnership teams. From a first referral to a program across twelve countries.
Read customer stories
“After evaluating several solutions for our partnership programme, we chose Partner.io and have been delighted with the results. Since implementation, we've seen a 40% increase in sales attributable to the platform, making it a key driver of our commercial growth.”
One plan, priced per seat on your team. $79 per seat per month for your team; partners are free and unlimited.
See pricingThe whole platform, one simple price. We grow with you.
- Branded partner portal on your own domain
- Lead referrals, referral links and deal registration
- Program tiers with commissions, gift cards, swag and badges
- Commission approval, self-billed invoices and Stripe payouts
- Partner training, AI course builder and certification
- Flows, auto-approval and email automation
7-day free trial · No credit card required · No contracts, cancel anytime · No setup fee
Want a walkthrough? Grab thirty minutes with the team.





