Learn How Klaviyo Built a $200m Partnership Channel
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While PartnerStack works well for affiliate programs, it lacks the tools needed to train, enable, and collaborate with partners effectively. If you're looking for a partnership platform designed to drive real revenue growth—without the limitations of an affiliate-focused tool—Partner.io is the better choice.
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The key to partnership success isn’t just quantity—it’s quality. Partner.io puts you in control of every interaction with intuitive dashboards, performance analytics, and simple communication tools. See partner performance at a glance, respond in real time, and create strategic plans that move the needle.
Your best marketers aren’t always on your payroll. They’re your partners—and they can drive traffic and sales like nobody else. Partner.io tracks every referral seamlessly, giving you the insights and transparency you need to reward high-performing partners.
Onboarding doesn’t have to be complicated. With Partner.io’s streamlined onboarding and certification modules, new partners hit the ground running. Provide training materials, digital badges, and step-by-step progress tracking—all in one place.
Conferences, webinars, workshops—whatever you’re planning, Partner.io makes it easy to organize and execute. Invite, track RSVPs, manage registration, and send automated reminders to keep partners engaged before, during, and after the event.
Never leave your partners in the dark. Create custom contact flows that deliver the right message at precisely the right moment. Whether it’s a new product update or a thank-you note for a big win, Partner.io keeps the conversation flowing.
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Stop juggling half a dozen disconnected tools. Partner.io dives deep into your entire ecosystem—from CRM to payment gateways—so you can automate every step of your partner operations. The result? A streamlined, revenue-driving machine that frees you to focus on what truly matters: growth.
Klaviyo has invested heavily in its partnership channel. During their IPO, Klaviyo revealed that most new customers come through inbound channels including word-of-mouth, agency partnerships, and platform integrations. Klaviyo reports a staggering $267 million in (ARR) directly attributed to their partnership channels.
